Student-athlete surrounded by glowing playbook diagrams
New issue every week

THE
PLAYBOOK

The NIL newsletter written for student athletes — not compliance officers.

Real plays to land deals, protect your money, grow your following, and stay eligible. One straight-talking 5-minute read, every week.

Built for student athletes. Free forever. Unsubscribe anytime.

Inside every issue

Six plays in your inbox. Zero fluff.

Every edition is packed with moves you can actually run this week — no jargon, no filler.

Live deals worth chasing

Brands actively paying student athletes right now — plus how to pitch them without an agent.

Growth plays that work

The exact content formats and post hooks getting athletes paid this week.

Get-paid & keep-paid

What real NIL deals are worth — and the tax and money moves that keep more of your check.

Rights & red flags

Plain-English contract traps, the $600 review, and rule changes that actually affect you.

Real market intel

The honest money map by sport, position, and platform — so you know where you sit.

One move for the week

A single action you can knock out in 10 minutes to move your brand forward.

Join the list

Get the next play in your inbox

The weekly moves to build your brand and get paid — free, always.